Nissan launches ‘Safe & Clean Programme’ certification in the Middle East

Nissan launches ‘Safe & Clean Programme’ in the Middle East
Nissan launches ‘Safe & Clean Programme’ in the Middle East

Nissan has publicized the successful execution of its ‘Safe & Clean’ certification programme, designed to conserve high levels of health and safety measures across authorized Nissan dealers in the Middle East. The brand’s entire networks of partners in the region, including showrooms and workshops, have now been certified by this programme.

The ‘Safe & Clean’ programme prolongs the precautionary measures put in place in response to the rising COVID-19 pandemic in the region earlier this year with all Nissan merchants now required to complete a Facility Audit Checklist to get certified.

The checklist includes execution of symptom and temperature detection system for workforces, assumption of COVID-19 service and sales protocols issued by Nissan, effective implementation of the automobile sanitisation process, and more.

Furthermore, 100% of client-facing and back-end employees at authorised dealers are required to undergo a special ‘Nissan Covid-19 Re-start Guidelines’ training session to qualify for the certification. They are also required to adopt COVID-19 service and sales protocols issued by Nissan for the facility to complete the audit checklist.

Compliant facilities are recognized with a ‘Nissan Safe & Clean Certified Outlet’ quality certification and label that can be displayed to clienteles, while also being featured on the Nissan website and social media channels.

“The health of our customers, employees and partners remains a key priority for us at Nissan, and we are steadfast in our commitment to facilitating a safe environment as we welcome customers to our dealers across the region. The implementation of our ‘Safe & Clean’ certification programme aims to help our partners enforce best practices, while offering peace of mind and confidence to our customers.”

Thierry Sabbagh, Managing Director, Nissan Middle East

This adds to the previous upgrades made to all Nissan showrooms in the Middle East as part of the Nissan Retail Concept – designed to deliver a more digital and customized customer service experience. While the innovative and aesthetic elements remain to bring intensified comfort to customers, the certification programme also ensures a safe environment across the network.

The ‘Safe & Clean’ certification programme will conduct regular audits in the future to ensure compliance across all degrees.


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